Cinema Shopping Network Inc (CSN) has spent years researching and studying marketing and advertising to create a comprehensive service for both consumers and marketers. Marketers are spending millions of ad dollars annually to advertise their products to customers.

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Marketers must ask themselves are they truly getting their money's worth on the ad dollars they are spending?

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Most marketers are wasting millions of ad dollars on platforms targeted to random viewers that ignore and are not interested in their ads. This reason identifies wasted ad dollars, simply because marketers are advertising to viewers and not directly to customers, a big difference.